Acme Co.
Organic Growth.

A 12-month SEO retainer that transformed Acme's organic channel from a minor traffic source into their primary acquisition engine.

From paid-dependent to organically self-sufficient.

Acme Co. was spending heavily on paid search to drive leads — but their organic presence was almost non-existent. They came to us wanting to reduce their reliance on Google Ads without sacrificing lead volume.

We audited their entire digital footprint, identified high-value keyword opportunities their competitors had overlooked, and built a 12-month content and technical SEO roadmap. Twelve months later, organic had overtaken paid as their top acquisition channel.

Building organic search authority in a competitive B2B space where established players had a 5+ year head start.

Competing with incumbents on a fraction of their content budget.

The market was dominated by well-resourced incumbents with years of domain authority. Rather than trying to outspend them on broad terms, we built a topical authority strategy — owning a specific niche deeply rather than competing broadly on high-volume terms.

The technical foundation was also in poor shape. We spent the first two months fixing crawl issues, consolidating duplicate content, and improving Core Web Vitals — the kind of unsexy work that compounds over time.